“Thus today in the ambience of the so-called counterculture in America, there are probably several million individuals who consider themselves to be ‘nonconformist’ — all of them using the same language, wearing the same type of clothes and exhibiting the same aesthetic symbols, and nevertheless feeling that thereby they express some highly individual originality” (Berger et al., P. 74).
Berger, P. L., Berger, B., & Kellner, H. (1973). Pluralization of Life-Worlds. The homeless mind; modernization and consciousness ([1st ed., pp. 63-82). New York: Random House.